Brand model, Jinyitao has won the award for four consecutive years
On September 9, 2019, the seventh "Brand Foshan" series of activities ushered in the grand finale. The brand economic upgrading seminar and awarding ceremony were held at Foshan China-Europe Center. Jinyitao Group won the Foshan Industrial "Oscar" Award ——"Foshan corporate brand that is a model of social responsibility in China".
▲ Zheng Yan (second from right), director of the Jinyitao Brand Department, came to the stage to receive the award on behalf of him
The seventh "Brand Foshan" series of activities are mainly divided into: brand enterprise selection and a series of supporting publicity activities. A number of leading brands in Foshan's pillar industries, such as Jinyitao, Country Garden, and Haitian Seasonings, were selected for awards in the "Brand Foshan" series of selections that lasted for more than 20 days and hundreds of thousands of consumers actively participated in the voting.
The "Brand Foshan" series of activities is known as the "Foshan Brand Oscars". It is an annual brand Foshan ceremony created by Foshan Media Group in conjunction with all parties. It is a stage for Foshan brands to be displayed to the world. It has been held for seven consecutive years since 2007, and is held every two years. Over the past 12 years, it has attracted hundreds of brand companies to participate, which shows the authoritativeness of its activities and awards.
Since the "Brand Foshan" in 2013, Jinyitao Group has been awarded the Foshan Brand Model for four consecutive years. In detail, Jinyitao's 15-year development process has always adhered to the values of establishing a business with integrity, co-creation and sharing, and carried forward the courage to The innovative spirit of putting people first, the craftsman spirit of excellence and the humanistic spirit of co-creation and sharing continue to create a "leading" corporate culture. As long as we comply with the background of the times, keep up with national policies, adapt to market changes, standardize production, make good products, serve attentively, and fulfill the social responsibilities and mission of an enterprise, we will surely win the recognition of customers and the respect of society.
▲Wan Li, President of Zhongguancun Science and Technology Enterprise Promotion Association
It was pointed out at the meeting that enterprises in Foshan can currently seize the conversion of old and new driving forces, the construction of business environment and industrial systems, and seek new development opportunities from the perspective of building a global industrial chain.
Foshan ceramic enterprises should focus on the Internet and intelligence, and Foshan should build a "global ceramic construction center" because Foshan's ceramic equipment has reached the world's first-class level, and the level of ceramic equipment directly affects the development of the ceramic industry. . Foshan corporate brands should go global to achieve globalization. Jiantao is a mature industry brand.
The merits come in the future, and the golden spirit of Tao Yong bears social responsibility
Corporate social responsibility is closely related to the sustainable development of enterprises, and is highly valued by the country. Taking on social responsibilities is a long-term process of continuous development for an enterprise. Jin Yitao firmly believes that corporate economic benefits and corporate social responsibility should go hand in hand. , and have the courage to be at the forefront of corporate social responsibility.
Over the past 15 years, Jinyi Taolisi has always insisted on fulfilling social responsibilities and actively participated in various charity activities in society. With its stable corporate development strength and determined pace of public welfare development, it has carried out numerous public welfare undertakings from 2004 to the present: In 2007, the first "Jin Yitao Scholarship" award ceremony of the Business School of Jingdezhen Ceramics College was held; in 2008, donations were made to Jingdezhen Ceramics College; in 2008, love was given to the people in the earthquake-stricken areas of Wenchuan, Sichuan; in 2017, Jin Yitao held a ceremony in Zunyi, Guizhou A large-scale charity concert was held to focus on left-behind children under the theme of "Quality Years and Inherit Love"; in 2018, Jin Yitao lovingly helped Butuo County, Liangshan Prefecture and other activities - "We know that responsibility is more valuable than practice. Jin Yitao Yitao is committed to building a more inclusive, more participatory, and more sustainable social responsibility public welfare platform to make greater contributions to Foshan’s education. ”
Jin Yitao has always insisted on fulfilling social responsibilities and devoted himself to many aspects such as education, rural construction, and caring for left-behind children in various forms and channels. In the future, Jinyitao will continue to be active and continue to fulfill its firm commitment to society, allowing Jinyitao to bloom with everlasting charm.
